Great Brands Come from Great Inspiration, Aspiration, and tons of Perspiration.

KWS Solutions is a digital agency focusing on the strategy and design of brands that inspire. Great brands start with great leadership, teams that are inspired to push the envelope, and an ecosystem with a strong culture from internal, to partnerships, to the brand’s community.

We don’t just look at a logo. We look at what makes a brand tick, and partner with you to be the best you.

Shaping Values

  • Everything improves when we focus on simplicity—systems, processes, teams, and products. However, achieving simplicity is often the hardest part. Complexity hinders; simplicity inspires. True excellence comes from consistent simplicity, making it stand out. It's more than an idea; it's a core philosophy driving excellence in all areas.

  • Progress means moving forward. Movement is key to solving big problems and creating change. If something isn’t working, stop and try something new. Keep going, always aiming for better. Movement matters because people matter. Serving people is the heart of progress.

  • When we take responsibility and work toward something meaningful, the joy in the work and its results are the ultimate rewards. This is the redemptive power of work. While honoring people is important, it's the personal care and commitment that drive motivation and quality in all areas of life.

KWS Solutions started as 7 Lime Design, a digital design agency in 2011. At the same time, I was leading teams over the years across various industries from flooring, to distribution, to non-profit global work, to one of the largest apps in the world. Through this experience it became clear what it really takes to have lasting success: a brand that reflects great people and a strong culture. There are so many aspects of building something like this. You can hire a designer. You can hire someone to build a website. You can consult on best structure for your org or even go get help to build an app. But how does it all work together? That’s what we do. It’s a holistic approach to your business or organization. It’s operations AND marketing AND human resources AND product AND all the other things that make it all happen. I’d love the chance to work with you Let’s connect!

Kyle Smith, Founder

Hi! Nice to meet you.